Michele Milliken:
Copywriter

Michele has worked for over twenty years as a copywriter in London and Manchester on a wide range of accounts including Aer Lingus, MFI, Airwick, Trebor Bassett, Booths and Matalan. She is a real creative thinker and enjoys working closely with art directors and designers to ensure both the words and visuals come together to produce the most creative and effective solutions for the client.

My Q&As

What is your role at Stratia?

To understand a client’s marketing needs and, having agreed communication objectives, to help produce effective creative solutions - specifically, to write powerful, incisive copy that conveys the benefits of a client’s product or service.

What qualifications have you attained?

Diploma in Advertising Writing.

How long have you been at Stratia?

Since its inception.

What is your best quality?

I love to learn. As a writer I get to write about all manner of things and I love diving into something completely new and immersing myself in it to the point of being able to write with passion and authority.

What is your worst habit?

Answers on a postcard please

My interests

General

Muddling through as a wife and mum. Walking. Reading. Helping out at church in various roles. Writing drama sketches. Watching the ads on TV. Eating chocolate (Green and Blacks only). Laughing till it hurts

Music

Sheryl Crow. Anything else with a decent beat that you can decorate to.

Films

African Queen. Casablanca. Koyaanisqatsi. Purple Rose of Cairo. Sleepless in Seattle.

Heroes

Spongebob Squarepants.

My links

• watfordfc.premiumtv.co.uk